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Innovation Center Contributes at the Smart Start Seminar at Del Mar College

May 28, 2015

At the Small Business Development Center (SBDC), located within Del Mar’s Center for Economic Development, Start Smart “expertise for new businesses” Seminars cover important topics for new business owners.

On May 14th The Innovation Center’s Business Coordinator, Sebastian Garzon, and Program Coordinator, Chau Hoang, presented on the topic of Marketing Research and Analysis.

When making any investment it is important to know where your business stands with the people it’s intended to serve. The attendees were given insight and advice on market research and how resources can be utilized to improve the chances of business success.

Business incubation, like at The Innovation Center, coaches existing or prospective businesses so that they can successfully grow and become sustainable companies.

Garzon and Hoang shared the expertise they’ve gained from working with client companies at the center. The work that has been done with such a diverse group of companies shows how effective market research analysis is for long-term success.